SAP's Cloud for Consumer(C4C) is now renamed as SAP Hybris C4C creating its existence felt in the CRM market with its inbuilt integration to SAP CRM, ECC and several other other 3rd party programs.
SAP Hybris Cloud for consumer is far more complete, strong and mature solution than its predecessors. It includes prepackaged integrations to SAP ERP and SAP CRM, Mobile interfaces, strong social options. All the merchandise may be seen as a mix of a browser based Silverlight UI, Built-in social attributes of JAM, List of wealthy Cell apps for iOS & Android, SAP HANA for Integration situations.

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